Ithaca College

The 2018 Coca-Cola Ithaca College Commercial: A Viral Sensation and its Lasting Impact

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The 2018 Coca-Cola Ithaca College Commercial: A Viral Sensation and its Lasting Impact In the ever-evolving landscape of advertising, some commercials manage to transcend their initial purpose, becoming cultural touchstones that resonate long after the initial broadcast. The 2018 Coca-Cola commercial filmed at Ithaca College is a prime example. This seemingly simple advertisement, showcasing college … Read more

The Viral Sensation: Dissecting the 2018 Phenyx @ Ithaca College Coca-Cola Commercial

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The Viral Sensation: Dissecting the 2018 Phenyx @ Ithaca College Coca-Cola Commercial In the ever-evolving landscape of advertising, viral campaigns remain the holy grail. One such campaign that captured the hearts (and screens) of millions was the 2018 Coca-Cola commercial featuring the Ithaca College a cappella group, Phenyx. This seemingly simple advertisement transcended the typical … Read more

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